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VBO Global is a FinTech company that specializes in Software as a service (SAAS) & outsources different payment software to various companies. 

VBO Global is also an umbrella company for other companies including: First Gate Enterprises & Payer.io 

To make this an easier read, I have divided the various projects I have worked on through VBO Global under separate projects / case studies. 

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  • Instagram
  • LinkedIn
  • TikTok

In late 2023 - VBO Global underwent a rebrand. 🥳
The company repositioned itself in the industry as a more “on-trend” FinTech company.
The main idea behind this rebrand was to position ourselves amongst competitors so that the company could attract talent according to execute its  new brand goals. 

Here's what I did:

First I needed to establish the brand's digital media goals ...

They were:

Brand awareness

😯

Recruitment

🥳

FinTech Edu Hub

📚

Fun company culture 

💃🏻

Click the arrow to go to the next step

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